YouTube has paid out more than $30 billion to creators, artists, and media organizations over the last three years, according to a new letter published by CEO Susan Wojcicki.
In Wojcicki’s first letter to creators of 2021, the CEO spent some time addressing YouTube’s growth. The number of new channels that joined the company’s Partner Program, which allows creators to earn advertising revenue, more than doubled in 2020. YouTube also “contributed approximately $16 billion to the U.S. GDP in 2019, supporting the equivalent of 345,000 full time jobs,” according to an Oxford Economics report that Wojcicki highlights.
The letter also focuses on the work YouTube’s team still has in front of them. Mainly, transparency, especially where content...
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YouTube has paid more than $30 billion to creators, artists, and others over the last three years
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January 26, 2021
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