Spotify
Spotify’s newest interactive podcast test brings a popular Instagram feature to the platform: polls. Similarly to Instagram, respondents and hosts can see the poll results in real time, although unlike Instagram, answers are anonymous. You’ll only be able to view the results if you vote.
The company’s testing the feature with certain Spotify-exclusive and original shows, including The Rewatchables and Crime Countdown, starting today. About 90 percent of listeners will see the polls on their iOS or Android app at first, but everyone will gain access eventually. It’s unclear if Spotify will open the feature up to podcasts outside its direct control. You can find polls at the bottom of a show’s episode page or on the episode’s Now Playing...
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Spotify is testing interactive podcast polls within the app
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September 23, 2020
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