Illustration by William Joel / The Verge
YouTube generated nearly $5 billion in ad revenue in the last three months, Google revealed today as part of parent company Alphabet’s fourth quarter earnings report.
The announcement marks the first time in YouTube’s nearly 15 years as a Google-owned platform, since Google bought the website in 2006 for $1.65 billion, that the company has revealed how much money YouTube-hosted ads contribute to the search giant’s bottom line. On an annual basis, that makes YouTube a $15 billion-a-year business that contributes roughly 10 percent to all Google revenue.
Overall, Alphabet made $46 billion in revenue in the quarter that ended December 31st, 2019, a 17 percent jump over 2018. Nearly $10.7 billion of that was profit, the company says....
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YouTube is a $15 billion-a-year business, Google reveals for the first time
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