Illustration by Alex Castro / The Verge
As smartphone sales plateau, Apple is increasingly looking to subscription services like Apple News+ and Apple TV+ to fuel growth. It’s long been rumored that the company might bundle its various paid services together to boost subscriber figures, and a new report from Bloomberg says this could happen as early as next year.
This isn’t unexpected. Bloomberg cites “people familiar with the matter” for its prediction, and notes that Apple’s latest deals with publishers for News+ include a provision allowing future bundles. Reports from October said Apple also approached music labels to sound them out on similar Apple Music bundles, though talks are reportedly at an “early stage.”
Apple now has four primary multimedia subscriptions: Apple...
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Apple could bundle news, TV, and music into one subscription as soon as 2020
![Apple could bundle news, TV, and music into one subscription as soon as 2020]()
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November 14, 2019
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